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FAQ -> Paid Webinars -> How to create a paid webinar?
How to create a paid webinar?
To use the Paid webinars option your account must have your billing information completed and have one of the subscription plans. AppSumo accounts can also use the Paid webinars option.
Before creating webinar tickets, you must integrate your account with one of three popular payment gateways. The choices are:
- PayPal
- Stripe
- BrainTree
Each of these options requires you to fill in your API key information. You can find information on where to look for each data in the support section of each payment gateway provider:
PayPal - https://www.paypal.com/us/cshelp/article/how-do-i-create-a-client-id-if-i%E2%80%99m-a-developer-integrating-paypal-express-checkout-for-a-merchant-ts2182
Stripe - https://stripe.com/docs/keys
BrainTree - https://developer.paypal.com/braintree/articles/control-panel/important-gateway-credentials
Note that here you can also choose the currency in which you want to sell your tickets.
After completing the necessary data and properly configuring the service, you can proceed to the stage of creating event tickets (so-called event tokens).
Here you can choose the name of the ticket, specify its price and select the expiration date.
After successful configuration and creation of the token, a summary of the most important information will be displayed.
By clicking on the "manage them" button, you will have the opportunity to take a closer look at the created tokens, as well as select one of four options – edit, download, token list, delete.
Now let's look at the Paid webinars option from the attendee's point of view.
After entering the link leading to the event – a mini form will appear to the eyes of the participant asking to enter a token.
The green "Buy token" button allows you to start the process of buying a token (ticket to the event). After clicking on it, the user will have to complete the basic data and enter the payment method. In addition, the user will be asked to read and accept the Terms of Service.
After a successful transaction, a special token will be generated and automatically entered into the form. A copy of the token will also be sent to the email address provided by the user, along with an additional confirmation of the purchase.
You can find a summary of the sale in the Billing menu.
In addition, there is a Registration >> Event Tokens tab in the main menu of the user panel, which will allow you to manage all tokens.

Maciej Biegajewski
Digital Marketing Specialist at RTCLab, where he co-creates the LiveWebinar platform, enabling webinars and effective remote communication. He has been working in the IT industry since 2012 as a marketing specialist. In previous companies, he played the role of a Scrum Master and learned the life cycle of a SaaS (Software as a Service) product from the bottom up. As an enthusiast of combining various fields and approaches to problem-solving, he looks to Agile methods and adapts their elements to the daily work of a marketer.
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