5 online Meeting Fails and How to Avoid Them
In online communication industry there are some certain rules you must follow - at least when it comes to the business sector. If you have a lot of attendees in one room, it’s hard to keep everyone engaged which makes it difficult to collaborate in the most effective way.
In this article we will show you some examples of online meetings fails and provide you with tips how to avoid the most common mistakes.
#1 Not promoting your event
If you’re not using existing resources in an appropriate way, you may be sure about poor attendance. Promoting event through social media? Remember that a single post is not enough to gain a list of registrants. Unless you don’t have any community engaged into your social media sites or you haven’t spent a penny on promotion – don’t expect crowds to join your event. You have to interest potential customers, get their attention and be noticeable and without proper promotion this won’t work out. Run campaign in your social media channels before the event. Try to reach potential attendees in groups, comment sections, forums and other places that gather people.
#2 Not preparing equipment and space
Want to build a professional image? In the first place you should care about high quality Internet connection – bandwidth is the most important thing when it comes to audio video meetings. Secondly, test your connection and check your camera and microphone before the meeting. Don’t use cameraswith low resolution, if you can buy an external one. Another effective way to make a good impression is setting the right amount of lighting and choosing a quite place free from distractions.
#3 Not knowing your audience
Ignoring your audience is a serious and common mistake. One of the biggest fails during online meetings is not knowing your interlocutors. Remember that no matter what are you hosting, a meeting or webinar, your audience should be engaged. Try as much as you can to make attendees actively participating. Run polls, surveys, use the whiteboard to present your ideas, share documents, photos and charts. This will minimalize the chance that your audience will get bored with your presentation.
#4 Relying only on PowerPoint
Be careful with showing presentations. If you already have one prepared, make sure it doesn’t contain too much content. One of the most common fails in during online meeting are presentations overloaded with content. There are couple crucial rules when comes to giving a presentation: don’t use small fonts or poor quality photos, don’t speak monotonously and don’t be afraid of making pauses. Think about slides as triggers activating your core message. Remember about 10-20-30 rule (no more than 10 slides lasting no more than 20 minutes with the font size no less than 30 px) and include some stories into your presentation if its possible. Keep in mind that people are naturally programmed to respond to them, so think about your presentation as a story as tell.
#5 Not having a (backup) plan
What are you going to do in a critical situation? Let’s say your microphone won’t pick up your voice and the meeting platform crashes. In that case you should have a plan for the entire group of participants. Switch to different software and have an “in-case” hardware. Your backup plan should include most probable accidents depending on the situation, environment etc.
We hope that following these simple tips will help you avoid fails and make your meetings more productive (and mistake-free). Share your stories about other problems you had to deal with during your online meetings! Write to us on our facebook page or send us a message here.